Five Tips to Prepare for Small Business Saturday

What is Small Business Saturday?

Started as a way to bring attention (and shoppers!) to the thousands of small businesses across America during the holiday shopping season, Small Business Saturday is celebrated each year on the Saturday following Thanksgiving. This year, on November 30, 2019 (Small Business Saturday’s 10th anniversary!), small businesses everywhere will open their doors to shoppers looking for those extra special gifts this holiday season!

How Can I Prepare for Small Business Saturday?

Small Business Saturday is a wonderful opportunity to welcome new shoppers, inspire customer loyalty, and increase holiday sales! These are some of our favorite ways to create a winning Small Business Saturday strategy.

Host or Participate in a Small Business Saturday Event

Many local neighborhoods and small business organizations come together to plan creative Small Business Saturday events that add an extra bit of fun to this festive holiday shopping weekend. For example, Visit Jacksonville, the official travel website for this beach side city, offers a #SmallBizSat passport where shoppers earn stamps by visiting local small businesses that can be entered into a drawing for exciting holiday giveaways.

Include holiday treats for everyone! Offer hot chocolate and cookies to weary shoppers, and delight the little ones with surprise visits and photo opportunities – straight from the North Pole – from Santa Claus himself! Keep the festivities bustling by piping holiday music throughout the store or by featuring live performances by local Christmas carolers throughout the day or evening.

Advertise! Advertise! Advertise!

Advertising has never been easier – or more economical – with opportunities like the many social media platforms available to reach potential customers. Create festive posts and tweets to keep your followers informed about exclusive Small Business Saturday deals and events and how they can take part.

Like, love, and share other Small Business Saturday social media posts to spread the word to others. Be sure to include the holiday hash tags #SmallBusinessSaturday, #SmallBizSat, and #ShopSmall to connect with others in the small business community and beyond!

Emphasize Personal Interactions and Build Relationships

Small businesses have the valuable opportunity to offer personalized interaction with their customers, unlike large retail stores where finding employees is often challenging or via chatbot conversations when shopping online. Personal conversation is at the heart (and the start!) of creating meaningful, lasting relationships.

Welcome conversation by wearing an eye-catching name badge and greeting each guest that comes into your store. Rather than the usual ‘May I help you?’ offer a heartfelt ‘Season’s greetings!’ or ‘Welcome in!’ to start a festive conversation. Sincere, professional interaction with customers often leads to increased holiday sales and returning customers throughout the year.

Offer Valuable Sales and Deals

Valuable offers don’t have to mean deep discounts like the big box stores use to lure customers on Black Friday. Small businesses typically don’t have the sales volume to support such substantial markdowns, even for a short time. Small business patrons generally shop to support their local communities rather than dashing in just for that sought-after door buster.

Begin by aligning your holiday promotions with your store’s sales goals. Restaurateurs may consider offering special Small Business Saturday menus, including discounts on holiday-inspired meals. Retail shops could offer small denomination gift cards with purchases of a specific dollar amount that will inspire customers to return throughout the shopping season.

Show Your Appreciation

There are multitudes of ways to show your appreciation while building customer loyalty. Begin by offering a heartfelt thank you to every shopper who visits your store and send handwritten thank you notes to those customers who purchase from you all year.

Make shopping easier by extending your hours during the bustling holiday season, on the weekends or all week long. Set up a festive gift wrapping station and offer free gift wrapping for all in-store purchases. For an added bit of seasonal marketing, use gift wrap or seals printed with your shop’s name and logo, sure to signal to the gift recipient that something special is in store!

Show your support for local charities. In addition to promoting these charities from within your small business, make a donation in your customers’ honor as a special thank you for shopping with you.

Do’s and Don’ts of Conducting Job Interviews

When it comes to finding – and hiring – that perfect job candidate, the competition can be fierce. Since a significant part of the hiring decision comes from the face-to-face interview, doing a bit of homework and preparation beforehand is sure to help you, and your company, make your best first impression.

What is the Interviewer’s Role?

As one of the first people an interviewee will come into contact with when applying for a job with your company, you will most likely be representing and making the first impression for your company to your job candidate. This is a wonderful opportunity to create goodwill with your applicant, whether he or she is hired or not.

Make your interviewee as comfortable as possible, depending on your company’s culture. If your organization is formal and wears business attire, then pass that information along. If, on the other hand, your atmosphere is very relaxed and even you, as the interviewer, will be wearing jeans or other casual clothing, let your interviewee know so that he or she will fit in with your company culture and feel comfortable from the start. No matter the attire, always present yourself in a polished manner, including wearing a professional name tag. Your candidate will likely be nervous enough. Being able to glance at your name tag, or even a desk plate, and address you by name will take the pressure off trying to remember it throughout the interview and create a more relaxed, friendly environment.

Create a Relaxed and Welcoming Interview Setting

Conducting the interview at your place of business is a wise choice. When an interviewee comes to (and takes part in a tour of) your office, this provides the best opportunity to see how he or she reacts to your daily work environment. While it may seem like a more relaxing idea to have the interview at the local coffee shop or somewhere over lunch, these places tend to be full of noise and distractions that will hinder both you and your applicant from having the most productive conversation and from learning about one another.

Begin your interview with somewhat casual, yet specific questions. Opening the conversation with an open-ended statement like “Tell me about yourself” probably will not put your interviewee at ease. Rather, ask “Given what you know about our company, what personal qualities of yours would make you a good fit?”

What are Illegal Interview Questions?

As an interviewer, it is unlawful to ask any of the following questions –

  • Have you ever been arrested?
  • What is your religion? Where and/or when do you worship? Do you celebrate religious holidays?
  • Are you a citizen of the US? It seems that you have an accent, where are you from?
  • When were you born? What year did you graduate from high school or college? How old are you?
  • Do you have a disability that has the ability to affect your job performance? (This includes specific questions pertaining to former number of sick days, workers’ compensation claims, mental health diagnoses, or other pre-existing health conditions, including that of family history)
  • Do you use drugs, alcohol, or smoke?
  • Do you belong to a union or do you have an interest in joining one?
  • Are you willing to take a polygraph test? (You cannot be denied employment, disciplined, or fired for refusing to take a polygraph test)
  • Are you pregnant or do you plan to become pregnant, foster, or adopt a child?
  • What does your husband or wife do? Or do you have a spouse or significant other?

Note – When considering an applicant for a position, if your organization’s primary purpose is religious-based, you are legally permitted to favor hiring individuals who practice that same religion.

What are Legal Interview Questions?

  • Have you ever been convicted of a felony or crime other than a traffic violation?
  • Do your religious practices prohibit you from working on weekends (ask only if weekend work is required of the position)
  • Are you legally authorized to work in the US?
  • Do you speak any other languages (ask only if relevant to the position)
  • Are you able to put in the long hours and significant amount of travel this job requires?
  • Are you willing and able to relocate, if the opportunity arises?

What is a Bona Fide Occupational Qualification as Related to a Job or a Career?

A Bona Fide Occupational Qualification (BFOQ) is a specific qualification that will allow a potential employer to make an employment decision based on protected classes of citizens ONLY if it is determined to be necessary to operate a specific business successfully. For example, commercial airline pilots MUST retire at age 65 since studies have shown that older pilots’ production declines and, therefore, becomes a greater public risk.

Key Points to Keep in Mind During the Interview and Beyond

Keep in mind the position you are interviewing to fill. While skills and education certainly are important, many job specifics can be learned through on the job training, apprenticeships, and job shadowing. Things that are more difficult to teach are fitting in with the culture, departmental employees, and generally with the company as a whole.

Refrain from asking hypothetical questions. Most often for an interviewee who may not have an immediate answer, this is cause for a moment of panic and he or she may make up an answer. Rather, ask specific questions that relate to real situations that he or she has most likely encountered in the workplace, for example, “Tell me about a time when you had to resolve a conflict between two employees and how that worked out.”

For more information about federal laws regarding prohibited or illegal employment policies and practices, please visit the US Equal Employment Opportunities Commission.

Ordering Name Tags: When to Save and When to Splurge

There are many options to choose from when ordering custom name tags. When purchasing name tags online, you should consider three key things: price, use or occasion, and who will wear the name tag. At, we have many customization options and name tag styles. To help you decide when to splurge and when to save, we’ve laid out some of our best badges for each situation.

When to Spend a Little More on Name Tags

Are you purchasing name tags for executives and long term employees? You should definitely go the extra mile and order badges that will represent your top employees and your company in the best light. We offer full color UV printing on plastic and metal name tags. This allows you to feature color-matched company logos, plus you can add 2 lines of custom text for each staff member’s name and position. Our fancy name tags feature a beveled edge and frame that adds durability and style.


Certain businesses can afford to add sparkle to their name tags! If you’re ordering name tags for a salon, jewelry store, fun boutique or similar company type, order bling badges. Our rhinestone framed name tags are available with full color printing or engraving and are designed to highlight your staff members’ names with style.

If you have an important company event, trade show or conference coming up, our high-end name tags are your best option. These badges represent your company name and employees in a professional way.

When to Save Money on Name Tags

Other situations call for affordable or basic name tags. When hiring seasonal or temporary employees or heading to a company event, more affordable options are ideal. Our affordable name tags are still produced with high quality materials, but they’re marked at a lower price because they feature basic customization options.

You can order gold or silver name tags with 2 lines of text and your company logo for $7.95 per tag. (These are available in plastic and aluminum.) Our magnets add an additional $2.00 to each tag, but if you choose a pin backing, you can save more money. We also offer quantity discounts. Click here to order our $7.95 1″ x 3″ logo name tag.

If you’re looking for name tags for seasonal or temporary employees, our small 1-line name tags are the perfect choice. Make sure store associates and staff are represented with simple text-only name tags that feature their name. There are several color choices available.

Reusable Badges for Visitors & More

Looking to keep track of visitors to your campus or building? We have reusable name tags that allow you to easily write names and visitation times in dry erase marker or chalk. You can keep track of who is on your business grounds at all times by ordering affordable dry erase or chalkboard name tags. We can even customize them with your logo or school mascot!


Also, instead of ordering “Hello My Name Is” stickers each time you have an event, you can order reusable visitor badges. These are available in the classic red and white and will allow you to write and erase names for many uses. No more stickers to tear off and throw in the trash after they’re used.

Our Unique Name Tags

Also, see our unique offerings. We have leatherette name tags and cool shapes to keep your individualism and branding in place. For restaurants, boutiques, schools and more, you can find unique name tags for your staff. Our UV printing and engraving provides limitless customization options that will help you represent your company and employees in the best way possible.

Let Us Help!

If you have questions about our name tags, or need help placing an order, contact our Customer Focus Team now! We will be glad to assist you.

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Protecting Students’ Right to Privacy

As schools are implementing new policies using student photo IDs and digital IDs, there is rising concern that students, parents, and school administrators may not be aware of how these new IDs could make private information accessible to others. The changes in ID use and advances in technology may significantly infringe on students’ privacy rights.

Many schools, from kindergartens to colleges, require that students and personnel wear some form of ID at all times. There are various types of IDs available, including photo IDs on lanyards or clips, cards with radio frequency identification chips (RFIDs), and wearable devices that replace physical badges.

It may seem like schools are simply updating their ID policies and security systems. Using photo IDs provides another layer of protection to help prevent strangers from intruding on school campuses. Digital IDs track who is in attendance and allow students to make various purchases, such as lunches or school supplies. But although new IDs offer convenience, students, parents, and teachers may feel less secure knowing the increase in potential risks.

When a chip is a necessity to students – allowing students to enter dorms or buy food in the cafeteria – some might consider privacy to be jeopardized.

Setting Limits

Schools now are able to gather extensive data about attendees. With new IDs, institutions have access to more student information, such as photo databases, attendance records, and students’ physical locations.  But how much information should schools be allowed to collect about students? Are enough safeguards in place to prevent schools from sharing this information with outside parties?

Some limitations for using new technology are already in place due to Family Educational Rights and Privacy Act (FERPA) laws. FERPA laws are designed to keep student information, such as educational records and other student information, private. These laws prohibit third parties from accessing student information.

However, educational institutions are still able disclose certain student information. Schools can disclose information that it deems “not harmful or an invasion of privacy if disclosed,” according to the National Association of Colleges and Employers.

Photo IDs

Student photos can be considered directory information, according to FERPA Guidance from the US Department of Education. A significant concern among parents is that directory information can be released to outside organizations without parental consent. Sharing this personal information is not considered an invasion of privacy.

Parents and students can choose to notify schools in writing that they wish to opt out of directory information disclosures. The question then becomes whether or not parents and students are aware that personal information may be shared. Are they aware that they have the right to opt out?

Online photo directories can pose problems as well. When student photos are used for IDs, images may be stored in an online directory. While school websites post policies regarding student photo ID usage, there is no guarantee that the policies will be upheld.

Additionally, even though there may be ways to further restrict privacy settings for these photos, students may overlook or not even realize that photos are part of an accessible directory.

Digital IDs

Apple recently developed student IDs that are part of wearable technology. These digital ID chips are stored in i Phones and Apple Watches. According to, digital IDs will be used this fall at Duke University, the University of Oklahoma, and the University of Alabama.

With new ID technology, more information sharing is possible. The tracking used in RFID devices and wearable technology reveals specific student locations. Certain types of chips even have the capacity to gather information during times when students are not in class or even on campus.

The technological capabilities of digital IDs have even more potential for invasion of privacy. This type of data collection could be used to evaluate and predict student patterns and behaviors.  Some feel this closer look into students’ private lives is invasive, unwarranted, and even illegal.

Should every on-campus activity and location pattern be accessible to student institutions or technology companies developing these IDs? Or anyone else? Is an institution-imposed location or monitoring time limit enough to prevent schools – or third party technology developers – from accessing personal information regarding the physical location of each student?

Administrators, parents, and students may be unaware of how personal information could potentially be obtained when implementing new ID policies and procedures. While student safety may be the overarching goal for new photo policies and IDs with digital tracking, students’ rights to privacy and safety could be significantly threatened. Without the proper safeguards in place, photo database use and chip technology can be hazards to protecting student privacy and safety.



Should Students be Tracked with RFIDs? The Pros & Cons of Location Tracking

There is no debate over whether kids should be kept safe at school. With growing concerns of intruders, shootings, behavioral issues, children bringing weapons to school and other dangers, there is no doubt school districts have to find ways to protect students on campus. However, how far is too far when it comes to school safety precautions?

Some schools have already implemented the use of RFID tags, and the idea of tracking someone’s location is far from new, but should this technology be used to track your kids? This post will cover the pros, cons, ethical concerns and the potential health risks of using chips to track students at school.

First, what is a RFID tag? RFID stands for Radio Frequency Identification Device. These chips can be placed in ID cards and clothing and they transmit a unique serial number via radio signal to an electronic reader at the school’s entrance.

What are the pros of using RFIDs to track kids at school?

  • Tracking students’ location on campus aids in safety, because teachers know whether a child has shown up to school or not.
  • Location tracking can save time each morning. Roll call is replaced by technology, which saves time for learning.
  • School funding is based on average daily attendance, and if a child is checked in with their RFID, they’re accounted for and the school will receive funds whether they are in their desk or not.
  • Location tracking can cut down on truancy. This technology makes it harder for kids to “fly under the radar.”

What are the cons of using tracking devices?

  • Many who oppose the use of RFIDs say that they treat kids like cattle, and that they’re unethical.
  • If the chips are not encrypted, it is easy to clone a card and impersonate a student, or to skip school by having a substitute card.
  • Where the use of radio frequency is pervasive, potential health risks are heightened.
  • Those who oppose student tracking say that it is all for financial gain, and that students are no more safe than they’ve ever been.

Some schools have gone as far as adding RFIDs to student clothing. Parents, administrators and other officials may argue that this is a good solution for smaller children, but for middle and high school students it is crossing an ethical line. Also, the tracking chips do not work off campus, they must be within readable distance, so once a child is no longer on campus, they’re not being tracked. For older kids who care about their privacy, this is good, but it has sparked debate about the validity of using RFIDs. Are they REALLY for safety, or for maintaining funding?

As far back as 2004, schools began using tracking chips. Although the use of RFIDs in schools is still uncommon, it’s not new technology and it may become more popular as school violence becomes more common. Many students are already being tracked academically and behaviorally with smartphone apps. As technology continues to quickly evolve, so will the potential loss of privacy. Do you support tracking chips being added to student ID cards?


How to Design your Photo ID Badges

woman wearing photo id badge

Implementing a photo ID badge system for your company has many different benefits, from helping your employees connect with customers to keeping your grounds safe. If you’ve decided ID badges are a good option for your team, there are a few important factors to consider before you begin the design process. Whether you’re ordering photo IDs for your team of 10, 100 or 1,000, having a plan in place for your new badges will make everything more efficient and leave you with professional, cohesive badges.

What information needs to be on each card?

To help you answer this question, first consider what your photo ID badge’s main purpose is. Are they to help your team interact with customers? Do you want to increase your building’s security? Once you recognize the main goal of your badges, you’ll be able to better select what information needs to be included. Don’t get carried away with adding information that isn’t of any real importance because it will leave your ID badges cluttered.

What should your employees photos look like?

With photo ID badges, the pictures of your employees is a very important element that shouldn’t be overlooked. If you want your badges to look cohesive and professional, consider setting a day or two to take all of your employees’ photos. Ask them to wear a specific color or professional clothing and shoot each photo in front of the same backdrop with the same lighting. This will help you ensure all of their photos look uniform. Read our tips for taking the best photo ID pictures here.

What brand elements should be included?

Many companies overlook the branding opportunity in name tags and photo ID badges. Be sure to design your new badges with your brand in mind. What colors are present in your logo and other branding elements? What fonts do you use on your website, brochures, and other marketing materials? Use these same elements when designing your badges!

What orientation is best for your badges?

Once you’ve decided on the information that should be included and have your design in mind, it’s time to think about what orientation will work best for your photo ID badges. Will your design work best on a horizontal or vertical badge? Try both options and see how what makes everything fit best.

What security features do you need?

Many companies choose to implement a photo ID badge system to increase their security. If this is the case for your business, don’t forget to personalize each ID badge with the unique bar code your employees will need to enter your building or a department on your campus.

How will your employees wear them?

Will your team members wear their ID badges on a lanyard around their neck or with a magnet on their shirt pocket or collar? Consider how you want your employees to wear their new badges before you finalize your order. You’ll need to choose from all of our backing options, so thinking about this beforehand can help you get ahead of the game. It is also helpful to know that magnetic badges are often the most popular because they provide ease of removal and they do not poke holes in clothing.

Now that you’ve considered these key elements of your ID badge, you’re ready to design your new badges and place your order. What’s great about choosing Name Tag Wizard is you’ll get your new photo ID badges really quickly! Most of our orders ship the very next business day, and we always stand behind our product to ensure you’re 100% satisfied with your product. We hope we’ve made designing your new badges a bit easier!


What are Visitor ID Badges and Why are they a Necessity?

There are many different systems that can be utilized in a large number of office settings and other work environments to improve efficiency, organization, security, and more. At Name Tag Wizard, we’re here to provide you with the tools you and your team need to succeed. By providing your visitors with a visitor ID badge, your company will be able to welcome everyone at a specific place within your building, properly identify and record each guest, and give them an ID that will allow them to safely visit your facility.

Increase your Security

When was the last time you were walking through the halls of your work building and saw someone you didn’t recognize? Whether you work in a production facility, a school or a hospital, welcoming visitors is very common in all work environments. There are plenty of reasons visitors need to be allowed into your facility, but it’s easy to see how this could also pose a potential threat to your business and your employees’ safety. These days, companies are increasing their security systems because we simply just aren’t as safe as we once were. Visitor ID badges are a great way to keep your company safe. By implementing a visitor ID badge system, your receptions or front door security can properly identify any visitors that come to your campus. This will automatically deter many potential threats, but in the event something does happen, you will have record of who was on your campus and when. While this may be the most obvious benefit, there are other ways visitor badges help your business.

Welcome & Help your Visitors

Another great benefit of using visitor ID badges is the opportunity to welcome every visitor. By establishing a visitor check-in system, you’re ensuring every guest will be properly welcomed into your building. It will also increase your ability to help them. Say your work environment is in a school setting, and you notice someone with a visitor badge wandering through the halls. By identifying this person as a visitor with their ID badge, you’re able to approach them and offer your assistance. Whether they need directions to their child’s classroom or you’re able to answer a simple question they have, a visitor ID badge will bridge that gap.

Collect Data

When a visitor enters your building, whoever is in charge of checking them in will ask for a valid form of identification to confirm who the visitor is. Many companies ask for a driver’s license or state ID and make a photo copy of the ID while checking them in. This is a great opportunity for businesses to obtain information on who is visiting their facility. For example, if you work in a hospital that is hosting a case study, by checking each visitor in, you’re able to collect information on who is interested in your study. Maybe not every visitor is welcomed into the study, but by having this information, it will help your business know who is interested and who you should be marketing to when in search of other candidates.

By being able to properly identify and record your company’s guests, you are increasing your security, welcoming them properly, and collecting potentially beneficial information about is visiting your facility. These are just a few of the many benefits of using visitor ID badges in your work environment. At Name Tag Wizard, we offer visitor badges that can be customized with your company’s logo, visitor numbers, and areas for the guest’s name, company, date, and time of check-in. We’ve also created reusable visitor ID badges made from chalkboard and dry erase surfaces. This allows different guests to use the same badge, cutting your cost and offering an environmentally-friendly option. Check out our visitor ID badges and customize yours today!

Reusable Name Tags: the Next Generation of Name Tag Stickers

Reusable Name Tags

Unless you love name tags just as much as we do, there’s a chance you haven’t heard of the next big thing in identification tools: reusable name tags. Well we’re here to fill you in! Gone are the days of asking each of your conference attendees to slap a sticker name tag onto their favorite suit, or, as a teacher, struggling to remember each of your students’ names. Available in both dry erase and chalkboard, this professional yet fun temporary name tag option has quickly grown into an industry favorite. So today we’re sharing five opportunities to use your reusable name tags!

Woman giving a speech

1. When Hosting a Conference

No matter what industry you’re in, hosting a conference can do tremendous things for your business. It’s a great opportunity for networking with potential business partners, positioning yourself as an expert in your industry, and even learning a few things from your peers. But, of course, there’s a lot of planning that goes into hosting a conference, and one of the many things you need to consider is how to set your attendees up for success. By providing your guests with name tags, you’re eliminating barriers and making it easier for them to network with one another. Sticker name tags are helpful, but with chalkboard or dry erase name tags you’re showing your attendees you’ve invested a little more into your conference, and you will also be able to use them again and again for future meetings, conference, training classes, etc.


2. When Holding Training Classes

With every new hire you bring on board, you will need to hold training courses to introduce them to your company and make them feel welcome. Many companies bring a few of their new hires in at one time and have at least a day of proper training in a classroom setting. This would also be a great opportunity to use your reusable name tags, as you will need them each time you host a training session. By supplying your new hires with name tags, you’re making it much easier for them to interact with their new co-workers and get to know one another.


3. When Welcoming Temporary Employees

In many industries, there are the peak seasons that generate a large portion of the companies’ annual revenue. Whether you’re producing more products for your e-commerce business, serving more guests in your restaurant, or welcoming more guests into your hotel, this is an important part of the year and the influx in business will require an increase in staffing. Many companies look to temporary employees for help during this busy season. Chalkboard and dry erase name tags are a great option for your seasonal employees. Not only will they make your temporary employees part of the team, but they can also be used season after season.

Science Classroom

4. When the New School Year Begins

At the beginning of each new school year, most teachers receive a minimum of at least 20 new students they must get to know. There are many things a teacher must learn about their students, from their education to personal needs, but it all begins with their name. Reusable name tags are a fun and economically-friendly way for teachers to learn each of their students name successfully and efficiently. The chalkboard and dry erase base of the name tags perfectly relate to a classroom setting, and creating the name tag unique to each student could also be a fun project for them on the first day of school.

Business Colleagues

5. When Welcoming Visitors

Potential investors could be touring your facility, or maybe you’re trying to win over a manager you’d like to have on your team. No matter who it may be you will leave a positive, lasting impression by giving them a temporary name tag to wear and allowing your team to greet them by name. Not only will they immediately feel welcomed, they will be impressed by the time and thought you put into their visit. Bring out your reusable name tags every time a visitor enters your doors!

There are an endless number of ways you could use your reusable name tags. Never again will you be forced to throw out a temporary name tag; simply erase the name and add a new one! They may be more professional and even fun to use, but their lifetime value is truly the best thing about them. Choose from a variety of sizes, oval or square shapes, green and black chalkboard surfaces or the dry erase option, whatever best suits your needs, on Name Tag Wizard today.


What Kind Of Artwork? For Name Tags, Photo ID Badges, Name Plates & More

Custom Name Badge, Stamp, Desk Plate and Mug with Logo

A business is nothing without the employees behind it. Here at Name Tag Wizard, we find our purpose in giving you the tools you need to equip those employees for success. Whether they need name tags for customer interactions or a custom desk plate to make their workspace look professional, our specialty is connecting names to faces! Designing personalized products is easy with our design wizard, but today we’re here to make it even easier. Follow these tips and tricks for uploading your artwork and ordering your custom products.

Using the Wizard

The best thing about the design wizard is the ability to preview a real-time proof of your product. From the rounded edges on your name tag, to the logo you need on your desk plate, you can view everything before you click “add to cart”. With all of these features, be sure to explore all of the opportunities for personalization. Check out this video tutorial on how to use our design wizard.

Uploading your Artwork

Once you’ve chosen your product and have selected the appropriate colors and texts, it’s time for the real fun! Uploading your company’s logo or any other artwork is as easy as the click of a button.

• On the product page, select the “images” tab and click on “upload file”.

• Original vector files, AI or EPS, are preferred but we also accept PDF, TIFF, JPEG, PNG, and BMP files.

• Please provide artwork with a resolution of at least 72 dpi for all products.

• Maximum file size for upload is 8 MB.

We’ve put all of these standards in place in efforts to make ordering your custom products easy, however, our Customer Focus Team is always here to help if you find you have further questions! Whether you’re having difficulties using the design wizard or need a higher resolution image, reach out to us and we’ll help you find a solution. Are you ready to order your photo ID badges, luggage tags or business card holder? Shop here!

4 Benefits Of Photo ID Badges

When choosing a security system for your business, what industry you’re in, how many employees you have and how strong of a system you need are all important things to consider. In modern times, establishing a strong security system is crucial to your company’s success and can even increase productivity over the long-term. Employee photo ID cards are a cost efficient and effective way to ensure the safety of your company, its products and even your employees. Name Tag Wizard makes it easy to order your employee ID cards online and get them fast, but if you’re still not sure what the real importance of employee ID cards are, here are four undeniable benefits:

1. Ensure Safety

If your company employs a large number of people, photo ID badges are the easiest way to identify an employee. By distinguishing the difference between employees and non-employees, your staff is easily able to recognize someone out of place and notify the appropriate party to avoid a potential security breach. In the same way, restricted areas of your building can also be kept safe from customers or guests with the use of scanning ID cards.

2. Personalize Security

There are a number of ways ID badges with barcodes can increase efficiency and heighten security, and every card can be customized with your security systems’ specific code. By designing custom ID badges, you can choose who in your company has access to specific areas on an individual basis. Whether you invent industry-changing products waiting to be patented, or just want to secure your employees personal information, you can keep this information secure at all times.

3. Increase Productivity

With employee photo ID cards, your employees can focus on the task at hand instead of worrying about remaining secure. By personalizing the ID cards with scanning barcodes, you’re also able to keep track of how employees are spending their time and how it can be more efficiently managed.

4. Establish Relationships

As name tags connect names to faces, photo ID cards make establishing friendships even easier. Whether they help your team connect with customers or one another, being personable is something we should all encourage within our employees. Name badges can also classify a team member based on their department or managerial level.

Whether you own or manage a small business and use employee photo ID cards as your main security system, or run a monopoly and utilize this powerful tool as an effective fraction of a larger security system, the benefits of employee photo ID cards are indisputable. Customize your ID badges so each one is easily distinguishable with Name Tag Wizard today. For tips on how to design the perfect photo ID card, read ‘Creating the Perfect Name Tag and Knowing How to Wear it.